Richard Pullan is a trailblazer in the fields of sports recruitment and performance. With a diverse background spanning various athletic endeavors, Richard’s journey has been marked by innovation and a relentless pursuit of excellence.

His entrance into the NXT Level group came on the heels of a highly successful career in sports recruitment, during which he co-founded Sporting Health Group alongside Mike Davison in 2010. This venture proved transformative for the NBA, as Richard’s team introduced groundbreaking concepts such as the first full-time sports scientist and the establishment of the Performance Director role, along with installing a Doctor at the training center to oversee all practice sessions where early diagnosis of injury or potential injury is critical. These innovations have since become integral components of professional basketball, revolutionizing player development and performance optimization.

Richard’s passion for sports performance was ignited early on, as he explored a multitude of sports during his formative years. This intrinsic drive led him to undertake extraordinary challenges, including scaling mountains and completing an unsupported row across the Atlantic Ocean. These experiences instilled in him a deep understanding of human potential and the critical role of physical conditioning in achieving athletic feats.

In 2003, Richard founded The Altitude Centre, a pioneering institution at the forefront of simulated altitude training and heat acclimatization. Under his leadership, The Altitude Centre has emerged as the premier destination for athletes seeking to gain a competitive edge through innovative training methodologies.

Richard’s expertise has been sought after by teams such as The FA, Manchester City FC, Liverpool FC, and Leicester City FC, where he has played a pivotal role in the creation of state-of-the-art training facilities and the integration of the latest performance and recovery technologies.

Richard’s unwavering commitment to pushing the boundaries of sports performance has left an indelible mark on the industry. His visionary leadership and relentless pursuit of excellence continue to inspire athletes and sports professionals worldwide, shaping the future of athletic achievement.